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By Larry Galler What would the world do if it wasnt for buzz words those sort of shorthand words that denote much a much larger meaning condensed into a short phrase or singular word. Somehow we all know the meaning of these words and phrases in their larger context or sort of know the meaning of them. One such buzz word is Value Added. I have heard this used time and time again but wonder what people mean when they say it or what they understand when they hear it and nod knowingly. I take it to mean adding something of value to a product or service to differentiate it from other, similar or even identical, products or services. So, how does a business add value to a product or service to separate it from the pack and make it more desirable? Many books have been written on this fascinating topic so in the short space of this column well just be touching on the subject of adding value. Its all about changing the buyers perception of value. In other words, giving the purchaser something they feel has value without adding substantially to the cost or lowering (gasp!) your prices. It could be the manner in which people are treated in person, on the telephone, or in written communications friendliness and pleasant surroundings adds value. It could be in the package such as an attractive report cover, sturdy shopping bag, or careful packaging of a fragile item. Added value can be perceived from your integrity and policies guarantees, the manner in which returns are handled, and convenience factors like extended hours or reminder services. Value can be added in the manner products or services are presented such as the way wine is presented with grace and showmanship at a fine restaurant or the way a hair stylist positions you to look in the mirror when finished cutting your hair. When I hear someone tell me they sell a commodity, I pull out my buzzword and ask, What are you doing to deliver a Value Added experience? Ill ask the same question of you! Larry Galler coaches and consults with high-performance executives, professionals, and small businesses since 1993. He is the writer of the long-running (every Sunday since November 2001) business column, “Front Lines with Larry Galler” Sign up for his free newsletter at http://www.larrygaller.com Questions??? Send an email to larry@larrygaller.com Article Source: http://EzineArticles.com/?expert=Larry_Galler http://EzineArticles.com/?Add-Value-in-the-Perception,-the-Package,-and-the-Presentation&id=127763 purchase ambien prescription buy ambien money order zolpidem overnight no prescription mail order ambien

By [http://ezinearticles.com/?expert=Charles_Essmeier] Charles Essmeier The recent withdrawal of Vioxx and Bextra from the marketplace, due to concerns over unwanted side effects, has many arthritis sufferers concerned. These drugs, which belong to a powerful class of non-steroidal anti-inflammatory drugs known as COX-2 inhibitors, are quite effective at fighting the pain and inflammation of arthritis. Unfortunately, they have been linked to increased risk of strokes and heart attacks. Their manufacturers have voluntarily withdrawn them from the market. There are still alternative medications available, such as Celebrex, and traditional medications, such as aspirin or ibuprofen. Aspirin and ibuprofen may not be suitable for everyone, as they can cause stomach discomfort in some people. While a good anti-inflammatory can certainly provide more comfort for arthritis pain, there are some non-medicinal steps that patients can take that may provide some relief from their pain. Get plenty of rest. Your body works best when its well-rested, and its a well-known fact that most Americans fail to get the recommended seven to eight hours of sleep each night. Exercise. Joints and muscles work best when theyre well toned, and that is true for arthritis sufferers as well as the public at large. Not all exercises will be appropriate, however. A patient with arthritic knees will probably not benefit from playing basketball or tennis. Low impact exercise like walking or water aerobics may help, however. Patients with arthritis are advised to discuss exercise options with their physician. Watch your weight. Arthritic joints work best when they arent overly burdened. If you are overweight, you are making a bad situation worse by forcing your joints to work harder than they otherwise might. A loss of just a few pounds could make a huge difference, especially if you suffer from arthritic knees. These tips are certainly not intended to be a substitute for medication, but with a chronic condition like arthritis, every little bit that you can do to ease the stress on your aching joints can provide a bit more relief. Copyright 2005 by Retro Marketing. Charles Essmeier is the owner of Retro Marketing, a firm devoted to informational Websites, including Bextra-Info.net, a site devoted to the withdrawn drug [http://www.Bextra-Info.net/] Bextra and StructuredSettlementHelp.com, a site devoted to [http://www.structuredsettlementhelp.com/] structured settlements. Article Source: [http://ezinearticles.com/?expert=Charles_Essmeier ] http://EzineArticles.com/?expert=Charles_Essmeier [http://ezinearticles.com/?Bextra-and-Vioxx-----Tips-for-Arthritis-Relief-Without-Them&id=33665 ] http://EzineArticles.com/?Bextra-and-Vioxx—–Tips-for-Arthritis-Relief-Without-Them&id=33665 soma online prescription guide carisoprodol online keyword online soma carisoprodol cheap online

By Natalie Aranda Fat burners are popular because of their well-known ease of use and fast results. In a world where almost everybody is concerned about their look, feel, shape or health, weight loss aid and diet supplements are much appreciated. While fat burners containing ephedra were particularly popular during the past year, in 2006 people have been going to natural diet supplements with proof of no harmful effects. Vitamin B12 was promoted this year as a fat burner injection, promoting cell regeneration as well. However, universal fat burners were among the top fat burners of the year. These products have been distributed as ephedra-free, gaining confidence of people avid to start a weight loss program, supplemented with natural, healthy products. Universal Diet supplements are also powerful energy boosting solutions for recovering after a strict exercise program. Stacker Metabolizing Fat Burners are also listed among the most popular products for weight loss, and are indicated when you are missing some of your foods throughout the day. Although, diet supplements are not intended for meal substitution, they provide you with the nutrients that your body needs when you skip any meal during the day for a one-time reason. There is no such thing as weigh loss the easy way”, a saying of people that omit eating during the day in the belief that extra pounds will disappear like magic. Following an adequate exercising program, eating small portions, but well balanced, and include diet supplements in your meals is the best way to combat extra pounds and stay in shape. Herbal products distributed during 2006 have improved formulations and dynamic energizing properties. In fact, they are considered powerful fat burners in comparison with other formulas produced in previous years for boosting energy and reducing your weight, creating a thermogenic response. There are top fast burners for sports activities and others for the average person who only wants an effective way to control their weight, enhance their nutrimental intake, boosting their energy. During the ephedra era, Hydroxycut and Xenadrine where listed as the top fast burners available on the market. However, ephedra products caused more disappointment than good results. Alternate diet supplements after ephedra include fast burners such as S.A.N Tight, Nutrex Lipo 6, Avant Labs Sesathin, Man Scorch, and the ECY Stack, a product, which is useful as an energy enhancer and weight loss supplement, but containing Caffeine, Yohimbe, and ephedrine, which is the herbal response to ephedra. Natalie Aranda writes on weight loss. Fat burners are popular because of their well-known ease of use and fast results. In a world where almost everybody is concerned about their look, feel, shape or health, weight loss aid and diet supplements are much appreciated. While fat burners containing ephedra were particularly popular during the past year, in 2006 people have been going to natural diet supplements with proof of no harmful effects. Article Source: http://EzineArticles.com/?expert=Natalie_Aranda http://EzineArticles.com/?Top-5-Fat-Burners-in-2006&id=372677 buy phentermine online ky buy phentermine overnight buy phentermine for cheap phentermine from union pharmacy

By Gregg Hall If you have a rose garden, sooner or later you will have to deal with an outbreak of blackspot. Blackspot is a common fungal disease that affects roses. It is caused by the fungus Diplocarpon rosae. When you notice a case of blackspot coming on, you must act as soon as possible. If you don’t your rose will produce fewer blossoms, and even run a risk of not over wintering. It is very easy to spot blackspot when it is in its later stages, but if you keep a sharp eye out you might be able to find an outbreak in its earlier stages. The first sign that you will see are the tell-tale black spots that form on the leaves of the bush. It is from these spots that the disease gets its name. As blackspot infects a rose bush, yellow rings grow around the original black spots, which start to spread to the underside of the leaves. The symptoms will increase and soon the entire leaf will yellow and wither, before falling off completely. Blackspot is a fungal growth, and so it will spread from bush to bush. If you leave it untreated it can infect your entire garden. It will over winter in the fallen leaves, and on canes that it previously infected. Because it is a fungus, blackspot thrives under warm and moist conditions. The only way to keep blackspot from taking over is to take good care of your roses. Dispose of the leaves that provide shelter for blackspot. Cut off infected limbs and canes from the rose bushes. To treat an outbreak, buy sulphur and fungicidal soap in spring before your roses produce leaves. Spray both onto all affected plants. The fungicidal soap will kill living blackspot, and the sulphur keeps its spores from sticking to the plant. It is important that you keep reapplying sulphur with every rain, because water washes it off. Blackspot cannot germinate if the rose bush is not damp. So do your best to keep your bushes’ leaves from getting wet. Don’t spray the leaves when you water, or better yet, use a sprinkler hose. Water only early in the day so there will be plenty of sun to dry out the water throughout the day. Keep all your bushes well pruned so that air can circulate around the leaves. Finally, if you come across a rose that displays the signs of a blackspot outbreak, don’t hesitate! Prune it immediately. And don’t throw the leaves onto your compost pile, but into the trash. Composting will not kill the fungus. Then apply your sulphur. With a little be of care, your roses will look stunning, and blackspot will be easily overcome. Gregg Hall is an author living in Navarre Florida. Find more about this as well as flower bouquets at http://www.flowerbouquetsandmore.com Article Source: http://EzineArticles.com/?expert=Gregg_Hall http://EzineArticles.com/?How-To-Effectively-Manage-An-Outbreak-Of-Blackspot-In-Your-Rose-Garden&id=332257 prescription and drugs tramadol injection meridia buy tramadol online meridia online buy meridia ultram no prescription needed tramadol cheap fast no prescription

By Lawrence Taylor Want to trick a breath machine into a low test result? Or make sure that you’re not causing a false high reading? Not that difficult, says a law firm of San Diego DUI attorneys and lawyers: just control your breathing. The simple fact is that these breath machines which determine guilt or innocence in DUI cases are not exactly the reliable devices that law enforcement would have us believe. There are dozens of factors that can cause false test results. An example of that unreliability is the fact that the results will vary depending upon the breathing pattern of the person being tested. This has been confirmed in a number of scientific studies. In one, for example, a group of men drank moderate doses of alcohol and their blood-alcohol levels were then measured by gas chromatographic analysis of their breath. The breathing techniques were then varied. The results indicated that holding your breath for 30 seconds before exhaling increased the blood-alcohol level by 15.7%. Hyperventilating for 20 seconds immediately before the analyses of breath, on the other hand, decreased the level by 10.6%. Keeping the mouth closed for five minutes and using shallow nasal breathing resulted in increasing the blood-alcohol level by 7.3%, and testing after a slow, 20-second exhalation increased levels by 2%. (“How Breathing Techniques Can Influence the Results of Breath-Alcohol Analyses”, 22(4) Medical Science and the Law 275.) Dr. Michael Hlastala, Professor of Physiology, Biophysics and Medicine at the University of Washington has gone farther and concluded: “By far, the most overlooked error in breath testing for alcohol is the pattern of breathing… The concentration of alcohol changes considerably during the breath… The first part of the breath, after discarding the dead space, has an alcohol concentration much lower than the equivalent BAC (blood-alcohol concentration). Whereas, the last part of the breath has an alcohol concentration that is much higher than the equivalent BAC. The last part of the breath can be over 50% above the alcohol level… Thus, a breath tester reading of 0.14% taken from the last part of the breath may indicate that the blood level is only 0.09%.” 9(6) The Champion 16 (1985). Many police officers know this. They also know that if the machine contradicts their judgement that the person they arrested is intoxicated, they wont look good. So when they tell the arrestee to blow into the machines mouthpiece, theyll yell at him, “Keep breathing! Breathe harder! Harder!” As Professor Hlastala has found, this ensures that the breath captured by the machine will be from the bottom of the lungs, near the alveolar sacs, which will be richest in alcohol. With the higher alcohol concentration, the machine will give a higher — but inaccurate — reading. Lawrence Taylor is the senior member of an AV-rated law firm of San Diego DUI lawyers practicing drunk driving defense exclusively. Article Source: http://EzineArticles.com/?expert=Lawrence_Taylor http://EzineArticles.com/?How-to-Fool-a-Breathalyzer&id=121237 buy phentermine valium xanax ambien buy b ambien b purchase ambien buy ambien with no rx

By Karen Hosey Marketing is something many think they can do and very few do it well, yet, marketing is the cornerstone of any successful business or organization. You can have the best product or provide the best service but if no one knows about it, your dream will remain unrealized. The reason so many fail at marketing is because they confuse marketing with advertising. Advertising is a component of marketing but is not its sum total. A critical component to successful marketing is market research, yet it is the aspect of marketing that is least utilized by business, especially small businesses. Market research is the key ingredient in truly knowing who your customer is and why they do what they do. Advertising is only as effective as the market research that supports it. How well do you really know your customer? Once you get past the demographics (assuming your really know that) how well can you answer the following questions? 1) My product/service is purchased based on a. Emotions b. Logic 2) The biggest “pain” or need my customers experience that I am equipped to satisfy is ______. 3) The decision maker for the product or service I provide is ____________________. 4) The major influencer for the decision to buy my product or service is _____________. 5) I have a consistent process to solicit feedback from customers for future product development. a. True b. False 6) I know for every person that complains about my product or service, there are ______ who didn’t complain vocally but did so by taking their business elsewhere. 7) I have identified the following buying trends of my core target market over the past a. Six months b. 12 months c. 18 months d. 2 years e. Trend __________________________________________________. My target audience is best reached by: a. Radio b. Television c. Direct Mail d. Internet e. Flyers (if so, list where they should be posted) f. Billboards g. Other_________________ If you can provide detailed answers to all of the above questions, congratulations, you are now ready to develop a marketing campaign. If you were not able to answer all of the above questions, save your advertising dollars and spend them on market research. From the market research you will be able to identify the next key element in marketing: what motivates the decision to buy. Most people think that logic is the catalyst for buying decisions and in a select few industries that is correct. Those making decisions on technology, medicine or something in the sciences will likely do so on the basis of logic. However, the average consumer makes very few decisions based on logic. A new car or truck purchase is not based on logic, it is based on emotion. How will driving that vehicle make you “feel”. Men may say it’s the “hemi” engine, but they are not buying the engine - they are buying the emotion of masculinity, strength, power. A woman does not buy a dress based on the quality of the material but how it makes her “feel”. It can be of superior quality and value for the price but if she puts it on and she “feels” fat, it will stay on the shelf. There are very few products purchased solely on logic. The main impetus for purchase is an emotional one that may then be supported by logic as the buyer compares competitors, but even then the competitive advantage will still lean toward the company that does the best job of hitting the right combination of emotion and logic. Ok, so you’ve done your market research and you know what triggers the buying decision, now you are ready to begin making advertising decisions: Copy - Advertising copy is a critical element of advertising and is often the most poorly done. Your ad copy must contain some key elements: Headline, Hook, Call to Action Advertising Strategy - what is the best advertising medium to use? Newspaper ads? Radio? Internet? Direct Mail? Will you include a promotion (not the same as an advertisement)? The answers to these questions must be an outcome of the market research; without the research you may spend many advertising dollars in an area where your audience can’t be found. Budget - How much do you have to spend? What is the anticipated ROI? Do you have the resources to create and design the campaign or must that be factored into the budget as well? Campaign - Research has proven that a consumer must hear (or see) the same thing a minimum of three times before it even registers. The more expensive, difficult or competitive the product, the greater the need for repetition. Your logo, branding, customer communications, product design, promotions and advertising are all part of a marketing strategy that must be born out of your market research. True marketing consists of all of these elements. Try this: over the next 21 days, analyze the advertising campaigns you see. Make note of what programs (for TV or radio) or pages (for print) specific products are advertised around. See if you can determine the target audience based on its placement. Then identify the “hook” in each advertisement and see if you can identify the emotion it is addressing. Then rate the advertisement, especially if you think you are part of the target audience. Just because an advertisement costs big dollars does not necessarily mean it is effective. Marketing is something many think they can do and very few do it well…take the test and see. Karen Hosey,President and CEO of Z.O.E. Consulting, LLC. has over 20 years experience in strategic planning, sales and leadership development. She currently assists businesses and ministries in achieving their vision through customized processes in strategic planning, and leadership, sales/customer service development. As a business coach, she guides leaders (and those aspiring to be) to fulfill their potential. She is an energetic, motivational conference and seminar speaker who uses her experiences to entertain and educate on a variety of topics that relate to business, management and self-improvement. Visit our website http://zoeconsulting.net/ or send an email to karen@zoeconsulting.net Article Source: http://EzineArticles.com/?expert=Karen_Hosey http://EzineArticles.com/?Marketing-Essentials-for-the-Entrepreneur&id=541161 buy xanax online without a perscription can i buy xanax online how to get a prescription for xanax xanax online without a prescription

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By Michelle Moore Many serious gardeners would love nothing more than to own a greenhouse. There, they could enjoy the opportunity to grow beautiful blossoms and healthy vegitation year round instead of during one short season. Until recently, owning a greenhouse was a luxury, something that required too much money, a good deal of engineering experience, and a lot of time. Today, because of development in greenhouse engineering, improvements in the durability of plastics, and availability of pre-fabricated greenhouse kits, people can enjoy the benefits of a greenhouse right in their backyard. So what are the benefits to having your own greenhouse? There are many reasons why a greenhouse provides solid investment and a relaxing home environment. A greenhouse can not only increase the value of your home, but can also provides a quiet haven in which to reap the benefits of beautiful plants and vegetation. A well-built greenhouse should require little care and extend your gardening pleasures throughout the entire year. Many people choose to grow organic fruits and vegetables, while others prefer blossoming flowers and plants. Whether for profit or personal pleasure, you will soon begin to see the advantage owning your own greenhouse will bring to your overall gardening experience. There are several types of greenhouses, each providing various uses for different types of greenery. They come in all sizes and at varying costs. It is important to carefully research what type is needed to best suit your purpose. Another benefit to owning your own greenhouse is that they are cost effective. Whether constructed of plastic, wood, or metal, they are now low in cost, and easy to assemble. It is also easy to expand and add accessories as needed or desired, and you can recoop your cost by selling your finished products if you choose to do so. Add to that the wealth of information about the various types and how to construct them available in libraries and on the Internet, and you just may find there is no good reason not to garden year round! Michelle Torres has nearly 20 years experience using and designing greenhouses and is an avid home gardener. You can find additional useful greenhouse information at http://www.greenhousecatalog.com Article Source: http://EzineArticles.com/?expert=Michelle_Moore http://EzineArticles.com/?The-Benefits-of-Owning-Your-Own-Greenhouse&id=375103 prescription drug ultram tramadol prescriptions order tramadol online cheap tramadol without prescription

By Carole Copeland Thomas On a quiet autumn afternoon last year my phone rang and startled me out of my moment of concentration. Carole, lock all of your doors and dont come outside, the panicked voice of my next door neighbor blurted over the telephone. Completely puzzled, I asked her what on earth she was talking about. Havent you heard the helicopter buzzing above your backyard? They havent caught him yet. Caught who? I asked in bewilderment. The teenage boy up the street who threatened someone with a knife. The police are trying to find him and he may very well be in your wooded backyard! School is still in session and Im concerned where he might go next. Sure enough a helicopter circled my property, looped around and then flew over other homes on their search and seize mission. By now I was completely confused and alarmed that this out-of-control teenager could be hiding right outside my back porch. I called the local police, asked them what was going on, and was given very little information. They merely told me to stay inside my house if I felt unsafe. The police were concerned that this teenager might head to the nearby school, within walking distance of my home. By late afternoon, the excitement had quieted down, the boy had been apprehended, and my neighborhoods drama was one for the record books. Just one thing. The incident never made the newspapers, wasnt featured on our local news broadcast, and was quietly and firmly silenced as my suburban Boston community settled back into its sleepy existence. Another Boston suburban community is also trying to quiet the fears from a recent violent incident. Yet they couldnt hide behind the cloak of secrecy since one of their own had committed the unthinkable crime. Just a few weeks ago a 16 year-old Sudbury, Massachusetts high school sophomore allegedly brought a knife to school and stabbed a 15 year old to death. The killer had been teased at school for wearing a trench coat, just like the killers of Columbine High School. He had trouble fitting in, and suffered from Asperger disease, a mild form of autism. Two suburban incidences. One that ended in mystery. One that ended in murder. Both involved violent young boys with unchecked behavioral patterns in communities far outside of Bostons urban center. The incident in my town never hit the newspaper. The murder in Sudbury flooded the newspapers with expressions of shock, anguish, and bewilderment. My friends, colleagues, and fellow subscribers: Youth violence isnt just an inner city issue. Youth violence is an all-too common occurrence all over our society. Its as much a suburban problem as it is an urban one. Most of the recent school killings involve suburban or rural schools NOT inner city ones. As early as 1997 in Bethel, Alaska, 16 years old Evan Ramsey killed his principal and one student. In 1997 in Paducah, Kentucky 14 year old Michael Carneal killed three students and wounded five others. Who can ever forget the 1999 killing spree of 18 year old Eric Harris and 17 years old Dylan Klebold who slaughtered 12 students and one teacher before killing themselves at Colorados Columbine High School. And last September in Cazenovia, Wisconsin a 15 year old student shot and killed Weston School principal John Klang. Far too often we are too quick to condemn the violent actions of urban youth without examining whats going on in our suburbs and rural communities. They are hurting too, despite how forgiving the media can be when an enraged teenagers takes out their murderous anger on unsuspecting students. I wonder how many more kids will have to die before suburban-rural community leaders and school officials stop burying their heads in the sand and realize that real security measures are needed now to protect the innocent. Its time to install medal detectors and hire security guards in schools like Sudbury High, just like they have in Bostons Jeremiah Burke High. Young people are complicated, inquisitive, and filled with potential. Left unchecked they can blow up in a million pieces, leaving a trail of destruction in their wake. The destruction can happen in midst of the inner city, in a pristine suburb or right next to a cornfield. Unchecked behavior is unchecked behavior wherever you live. Its time for American communities to wake up to the reality of exploding youth violence. Its not an urban problem. Its a nationwide dilemma. Carole Copeland Thomas is a speaker, writer, consultant, and syndicated radio host specializing in empowerment, global diversity, leadership, and youth issues. She has been featured on ABC Radio, CBS-TV, Fox News, Black Enterprise, and The New York Times. Website: http://www.TellCarole.com Email: Carole@TellCarole.com Copyright: 2007 Carole Copeland Thomas REQUIREMENTS FOR REPRINT: You have permission to publish this article free of charge in your e-zine, newsletter, ebook, print publication or on your website ONLY if it remains unchanged and you include the copyright and author information (Resource Box) at the end. You may NOT use this article in any unsolicited commercial email (spam). Please leave the resource box intact with an active link, and send a courtesy copy of the publication in which the article appears to the author. Article Source: http://EzineArticles.com/?expert=Carole_Copeland_Thomas http://EzineArticles.com/?Youth-Violence:-Its-Not-Just-An-Inner-City-Issue&id=453829 sertraline online buy zoloft overnight zoloft prescription zoloft prescription cost

By Michael Douglas It’s been two weeks (a month?) the two of you have been seeing each other and things couldn’t have been better. However, don’t get complacent. There are some rules you need to set before you take your relationship to the next level. Tell him when you don’t like something! He forgets to call, makes you wait 20 minutes, ends up talking on the phone when on a date with you…. And you forgive it all? Tighten the reins, girl, and give him a blasting once in a while. He has to respect your time and boundaries from the start. Reversing his taking you for granted (that’s what it is) later on will be tough. Stop being together 24/7! Ouch, how do you guys stick together all the times? This is the surest way of getting sick of each other pretty quickly. If it’s just you two, it also means either one of you or both are forgetting your friends - the surest way to zero social life. If not you, sooner or later he will have a problem with that. Give each other some breathing space and keep in touch with your friends! You make some plans too! A guy might like his woman to go along with his plans, but if you don’t want to be labelled doormat and taken for granted, start taking a little initiative. Letting him make the plans always is not about pampering his ego - it’s showing that you are spineless. What, he does not ask you when making plans? Refer to point 1. Delay “Meet the Family” for a while! Even if you are not contemplating marriage yet, social visits to yur family should be delayed for as long as possible. Many things could go wrong: he gets the wrong signal that you’re trying to hook him, or thinks you’re hurrying him or worse still, if you’re not thinking serious, your parents start pressurising you to tie the knot! Limit the I-love-yous’ please! No matter how many times you say it, no man will ever learn to say it often enough to please a woman (forget Gomez Addams!) The more you say it, the more he thinks you’re not going anywhere and the more he won’t say it (or not often enough!) The smart thing to do is to make him crave to hear it! Michael Douglas is a dating and relationship expert and he writes for Love-Lectures.com where he provides dating advice and online dating tips to have yet another successful date. Here you can also find romantic ideas to spice up your love life and relationships. Article Source: http://EzineArticles.com/?expert=Michael_Douglas http://EzineArticles.com/?Five-Donts-in-New-Love&id=274348 soma online overnight soma watson cod buy soma online cod soma online radio